Target Audience

Primary Audiences:

• Entrepreneurs and Business Owners looking to set up in Dubai

• Investors interested in the Dubai real estate market

• High-net-worth individuals (HNWIs) exploring property investment opportunities

• Startups and SMEs looking for business expansion in the UAE

Secondary Audiences:

• Industry professionals and consultants in real estate and business setup

• Thought leaders and influencers in the investment and entrepreneurship space

• Government and regulatory bodies in the UAE business ecosystem

Plan for the Content

• Increase Brand Awareness: Position Imran Dar as a thought leader in Dubai real estate and business setup advisory.

• Educate the Market: Provide valuable insights into business setup processes and real estate investment opportunities.

• Build Community: Foster engagement with entrepreneurs, investors, and industry professionals.

• Posting Frequency:4-8 posts per month (1-2 per week)

Content Ideas

1. Investing in Dubai Real Estate

   • Key benefits of investing in Dubai properties

   • Emerging trends in the Dubai real estate market

   • Legal frameworks and regulations for foreign investors

2. Business Setup & Expansion in Dubai

   • Step-by-step guide to setting up a business in Dubai

   • Benefits of the UAE’s tax-free and investor-friendly policies

   • Differences between Free Zone, Mainland, and Offshore business setups

3. Success Stories & Case Studies

   • How RFZ Group helped businesses launch successfully in the UAE

   • Investor success stories and real estate portfolio growth

   • Testimonials from clients who have benefited from RFZ’s services

4. Industry Insights & Market Trends

   • The future of Dubai’s real estate market

   • UAE government initiatives driving business growth

   • Economic trends impacting foreign investments in the UAE

5. Personal Thought Leadership & Behind-the-Scenes

   • Imran Dar’s entrepreneurial journey and leadership insights

   • Day-in-the-life content showcasing RFZ Group’s work

   • Challenges and opportunities in Dubai’s business landscape

Content Types

• Text Posts: Industry updates, investment tips, and business setup guides

• Infographics: Market data, statistics, and visual representations of business setup processes

• Videos: Interviews, behind-the-scenes looks, and client success stories

• Case Studies: In-depth stories of business and investment success

Content Breakdown by Funnel Stage

Top of Funnel (ToFu) – Create Awareness

• Why is Dubai one of the top global destinations for real estate investment?

• Curious About Dubai’s Real Estate Market? Here’s What I’m Seeing!

• What you need to know before buying property in Dubai?

Middle of Funnel (MoFu) – Educate & Engage

• Step-by-step guide: Setting up your first business in Dubai.

• How RFZ Group simplifies the business setup process?

Bottom of Funnel (BoFu) – Convert & Showcase Results

• What successful entrepreneurs are saying about RFZ Group?

• Why are more international investors choosing Dubai for their next property?