Problem: No Bookings, No Growth Leopard Travel and Tour, a travel agency specializing in trips faced a critical issue—they weren’t getting any bookings. Despite offering exciting travel experiences, their ads weren’t reaching the right audience effectively.

Solution: Targeted Ads & Messaging Campaigns I took a data-driven approach, testing different locations, audience segments, offers, and ad creatives to identify the best-performing strategy. Through careful optimization, I discovered that messaging campaigns worked best for them. As a result, Leopard Travel and Tour started securing consistent bookings at just $0.44 per booking.